Lacoste

In 1933, French tennis player René Lacoste, together with André Gillier, founded the prominent Lacoste company. Their first product was an innovative tennis shirt that René himself wore during his matches, giving it an authentic and sporty feel. The iconic logo with the small crocodile on the chest quickly caught the public's attention and became a sought-after symbol of style and quality. Lacoste has since established itself as a leading player in the fashion world, known for its elegance and timeless designs for both men and women.

The brand is known for its tasteful aesthetic and sense of luxury, which is also reflected in its wide range of products that include perfumes, deodorants and body care products, such as shower gel. Lacoste doesn't just offer clothes; it offers a whole lifestyle characterized by French elegance and unparalleled quality.

For those looking for the perfect combination of high French quality and a subtle, but noticeable, touch of something extra, the small, iconic crocodile is an obvious symbol to identify with. Lacoste represents more than just clothing; it is a lifestyle for those who value style, comfort and quality in every aspect of their lives.